marketingtechoutlook
Customer Data Driving Success

Customer Data Driving Success

By : David L. Stevens, CIO, Maricopa County
Using Data to Delight Customers

Using Data to Delight Customers

By : Doug Allen, CIO, Nelson-Atkins Museum of Art
Right vs. Right Now: Real-Time Data, Security and the Customer Experience

Right vs. Right Now: Real-Time Data, Security...

By : Tara Kelly, President & CEO, SPLICE Software
How to Make your Customer Data Actionable

How to Make your Customer Data Actionable

By : Susan Ganeshan, CMO, Clarabridge
Array

Big Data-The Three Vs of a Successful Implementation

By : Mark Ramsey, SVP, Chief Data Officer, Samsung Mobile
IBM and Ensighten: Cracking the Code for Data-Driven Marketing

IBM and Ensighten: Cracking the Code for...

By : Josh Manion, CEO, Ensighten
Adaptive Design to Improve Customer Satisfaction

Adaptive Design to Improve Customer...

By : Basem Sarandah, CEO, Nexant
Little Data

Little Data

By : Jerry W. Thomas, President & CEO, Decision Analyst